About
I'm Brazilian Creative Director / Art director working for 20 years in the following agencies:
INNOCEAN WORLDWIDE - Current
Publicis Brasil - 2013 - 2018
mcgarrybowen - 2006 - 2013
Ogilvy Brasil - 2000 - 2006
I’m a Creative Leader with a passion for creativity, innovation, technology and talent development. Winner of 14 Lions in Cannes and, also numerous awards such as D&AD (including a Yellow Pencil), OneShow, Clio Awards, LIA Awards, El Ojo, Effie Latam and Brazil. My job is to inspire creative teams to do excellent creative work that drives the growth of brands.
I believe that the business model between advertising agencies and brands will continue to be constantly transformed. This change is what motivates me most to always seek something original, innovate, break rules and I believe this is reflected in my work.
I’m married and I have a 11-year-old son that was my finest creation until today.
Awards
CANNES LIONS - 2 GOLD LIONS - 2 SILVER LION - 10 BRONZE LIONS - 24 SHORTLISTS
ONE SHOW - 2 SILVERS PENCILS - 1 BRONZE PENCIL
D&AD - 1 GRAPHITE PENCIL
CCSP - 3 GOLD STARS - 3 SILVER STARS - 1 BRONZE STAR - 15 MERITS
CLIO AWARDS - 1 BRONZE
LIA AWARDS - 1 SILVER - 1 BRONZE
Main clients I've worked for:
Heineken
Nestlé
Hyundai
Adidas
P&G
Sanofi
Unilever
Chevrolet
Motorola
Bradesco